Get to know us and UX.
Our process starts with gaining an in-depth understanding of what your business is all about. Equally important, we need to understand your users and how this digital experience will address their needs. Who are they and what do they care about? What are they coming to your site to do? From there we can start to develop the content structure and create a streamlined path through the different parts of your site. We believe planning out this user experience is a critical part of building a successful platform.
“First impressions are 94% design-related.
We know how important aesthetic is to the user experience, and to your brand. Our design team creates menus, layouts, and interfaces that are visually appealing and more importantly, reflect your company’s overall vision. Well-organized content, intuitive user flow, and brand consistency are all core to our web design philosophy.
Making friends with mobile.
With so much of the world’s internet traffic coming from smartphones, you’d think having a mobile-friendly website would be a given. You might be surprised though. Having a site that works well in mobile isn’t just a matter of “shrinking things to fit.” It requires consideration for the way users browse on their mobile device (hint: it’s not the same as desktop). We build websites to ensure they display properly on any device—desktops, laptops, tablets, and smartphones.
“52.2% of all worldwide online traffic was generated through mobile phones.”
If usability isn’t enough of a reason to take a mobile-forward approach, having your site rank well should be. Google rewards websites that are mobile-friendly and punishes those that aren’t. In case you were wondering if we practice what we preach, put our site to the mobile-friendly test.
Have we told you lately that we love WordPress?
We specialize in websites built on WordPress—the best content management system on the planet. WordPress is powerful, secure, reliable, responsive, and best of all, you’ll find it easy-to-use. We love it because it’s free and open source. That means our time is spent on developing the best user experience possible, not reinventing the wheel.
WordPress is trusted by some of the world’s largest websites and nearly a quarter of the entire internet. This includes CNN, The New York Times, and Maclean’s Magazine to name a few. For more on WordPress and why it’s the right for your business, check out these 8 reasons.
Templates, Shmemplates. It’s all custom.
Templates can be a quick solution to get a cookie-cutter website up in a hurry. The problem is, they don’t take into consideration the unique needs of your users and your business. And sooner or later, templated websites all start to look somewhat the same. That’s why every website we build is custom designed and developed. You can be sure your distinct website will suit your goals and empower your customers to take action.
Beyond design and development.
Having a functioning site is one thing, but what about the finer points of your digital presence? We’ll take a holistic approach to the digital product we build for you, ensuring expertise is there when you need it. Here are a few other ways we can help:
We can take care of setting up your web hosting and registering your domain name. We can even help manage your company’s email accounts.
We’ll help you get started on the right foot by building your website using search engine optimization best practises. We can also provide continued SEO expertise down the road.
How can you tell how your website’s performing if it’s not being measured? We’ll configure Google Analytics and help you learn from your website’s traffic to get tangible results.
Contact us for a free website consultation.
Whether you’re looking to update an existing site, or starting from scratch, we would like to help you on your digital journey. Reach out and let’s talk.